Vanessa and Darren met while on the winning team for Portland Start-Up Weekend 2012. Picnic, the first product out of Dream Up Labs, is based on the idea that won Start-Up Weekend (originally called Shop My Pins). Fash.ly is their latest web application for hunting down your favorite fashion products. You can find Dream Up Labs haunting their favorite coffee shops in Portland, OR, dreaming, designing and building useful web applications.
Darren is a web artisan and biking enthusiast. He often spends his days biking to and from various coffee shops and cafes around the city where he enjoys an americano, Photoshop and lots of code. Darren has a unique ability to combine product creative, software engineer and user interface designer roles into a “triple threat” of getting things done for Dream Up Labs. An accomplished and highly recruited engineer, Darren is uniquely positioned to be the driving force behind the Company’s design and development execution. Darren’s “less is more” approach to all things software, fits perfectly with his favorite saying – “Complexity is easy. Simplicity is difficult and often elusive.”
Vanessa Van Edwards
As both a techpreneur and aspiring fashionista, Vanessa was able to combine her heel addiction with her business knowledge when she started Dream Up Labs with Darren Buckner. As an acclaimed writer, entrepreneur and behavioral investigator, Vanessa’s unique approach to business has been featured on CNN, Forbes, Business Week and the Wall Street Journal. She specializes in human lie detection and is a sought after consultant and researcher for HR and Sales Departments. Vanessa is now using her knowledge of human behavior to tap into the latest online phenomenon.
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